Encapsulated PostScript (EPS): A type of file
format that is ideal for high resolution output because it contains all
color and image data.
Many desktop publishing applications can create an
EPS file from the native document using the File > Export or File > Save
As function.
Because they are based on the PostScript language,
EPS files can contain both vector and bitmap graphics. Since PostScript
cannot normally be displayed on screen, the application creates a
preview of the EPS file for on-screen display. If you print an EPS file
to a non-PostScript printer, only this screen-resolution preview will be
printed.
You can create an EPS from either the Macintosh or
Windows platform, however the screen preview of the EPS file is
platform-specific. When you place an EPS file without a preview image,
Illustrator displays a box with an "X" to represent the EPS artwork. The
preview of an EPS file does not affect the final output of the file,
however it is necessary for placing EPS files in the newspaper’s
pagination system. Create all EPS files with a preview in TIFF format.
Many of the latest versions of desktop publishing applications (InDesign,
Multi-Ad Creator and Pagemaker) can embed fonts within the EPS file.
However, this is not true for all programs.
QuarkXPpress for example, cannot embed fonts in the document without the
use of additional extensions that must be purchased separately. If your
program and/or current version does not present you with a dialog box to
embed fonts, you must provide a PDF file of your ad.
